What we're looking for:
• At least 4 years experience in online marketing;
• Online Marketing advanced knowledge: Social Media, Google AdWords, Google Ads, Google Analytics, Facebook Ads, Sklik, Microsoft, Meiro Advertisin, E-mail marketing (graduated courses in the field are an advantage);
• Ability to analyze and measure the results of the campaigns;
• Excellent expression skills, both verbally and in writing, and to compose synthesis or analysis texts, creative and easy to understand;
• Ability to organize and respect deadlines;
• Technically-oriented;
• Excellent time management and organizational skills, including the ability to respond to changing priorities;
• Good English skills, both verbal & written.
Main tasks & responsibilities:
• Planning, creating and managing PPC campaigns across various channels and systems (Google Ads, Sklik, Microsoft Advertising, Bing, Tiktok, Youtube etc.);
• Creating traffic estimates for advertising campaigns;
• Reporting, consulting, communication;
• Participating in the creation of online marketing strategies for DERTOUR;
• Communication and consultation in the field of marketing in E-EU countries;
• Analysis and segmentation of customers on the Meiro platform;
• Work and analysis in Google Analytics;
• Performing ad hoc tasks based on instructions from supervisor;
• Coordinting with PPC Agency in order to achieve target and reach kpi’s;
• Conduct keyword research and analysis to identify the mmost relevant and high performing keywords for PPC campaigns;
• Create compelling ad copy and design effective landing pages to drive conversions;
• Monitor and track campaign performance, making data-diven decisions to optimize campaigns for maximum ROI;
• Test and experiment with different ad formats, targeting options and bidding strategies.
Other tasks & responsibilities:
• Systematic maintenance of the necessary documentation in accordance with the company's internal regulations;
• Actively educate himself/herself in his/her area of expertise, communication skills and software used in the company;
• Participate in meetings, missions and training sessions as directed by his/her supervisor;
• Comply with the company's internal regulations, in particular the Work Rules and the regulations applicable to his/her work, as well as the rules on occupational health and safety and safety in accordance with the employer's internal regulations;
• Maintain and develop the good name of the company;
• Comply with the principles of personal data protection in accordance with the GDPR and the employer's internal regulations.
Benefits:
• Medical subscription to a private clinic;
• Meal tickets;
• Preferential rates for own vacations;
• Bookster subscription, the largest corporate library;
• Coffee/Tea Corner.
The activity: exclusively from the office.
